Last night I attended the 50th anniversary of my University of California San Diego student newspaper, for which I was a writer/editor in the late ’80s. It was my first trip back to campus in 25 years. I was overwhelmed. There was cake.

Buttercream is in a class by itself. The best cupcakes in D.C. right now.

https://twitter.com/sprinkles/status/848248660022497281 An April Fool’s joke with pronounced California sensibilities. Like, ohmigod!

The best consumer goods are those you actually consume. Post-Thanksgiving Small Business Saturday at the gourmet doughnut shop. Fans line up and take notes to meet Sprinkles founder Candace Nelson at her New York book launch on Oct. 25. I happened to be in New York the day after Magnolia Bakery marked its 20th anniversary… Continue reading 2016 cupcakology highlights

In July, I celebrated the centennial anniversary since the first commercial crop of blueberries was sold as a consumer product. When a trade association pulls a marketing stunt to offer free cupcakes, research is required. I was live on the scene when Sprinkles opened at 9 a.m. to celebrate its 10th anniversary in April.

During the presidential election cycle, customers could play partisan favorites at Georgetown Cupcake. So I did. Over on the west coast, I reported on the November opening of the Georgetown Cupcake L.A. store. I enjoyed a boozy cupcake for the fifth birthday of a neighborhood restaurant in early September. I observed the long line on… Continue reading 2012 cupcakology highlights

I transported my cupcakology to the East Coast in the spring of 2010, when I moved to Washington, D.C. By the summer of 2011, I was on assignment to write for the Washington Post. I tracked the Sprinklesmobile when it toured D.C. to promote its Georgetown store opening in March 2011. I followed Sprinkles to… Continue reading 2010-2011 cupcakology highlights

I wrote editorial restaurant listings for a new online directory the Los Angeles Times was building in 2007. I also wrote food news briefs for The Guide, a short-lived print section published Thursdays as a weekend entertainment preview. I used this as a platform to visit countless cupcake bakeries throughout L.A. and Orange County. This… Continue reading 2007-2010 cupcakology highlights